The internationally known Chinese video clips "Tik Talk" opened an exciting door about young people's impact on the content of this type of rapidly spread social media.The relationship between them has produced Zoa among large groups of young people and adolescents, and created contradictory feelings between the real talents capable of winning followers and those that miss the talent about reaching fame and achieving success without looking at many criteria, including personal and social status.
Girls dance to popular songs, young men play different melodies and sing on loud music, and teenagers of both sexes depict themselves in strange situations.All of this can find it with one button on the Chinese "Tech Talk" application, which has spread in less than two years to compete strongly with the largest social media platforms, and may threaten its position among the youth audience.
The video of video clips, "Tech Talk", was not in its beginnings an exciting issue despite the huge success that he made in a short period, but the demand of young people in the world and strikingly is what imposed the search for an explanation for the secrets of unprecedented gravity, especially among the youth of Arab societies.
The site, which first appeared in 2017, differs in the ease of its use, and its work automatically and simple by showing millions of videos that do not exceed 15 seconds, and you can highlight your admiration for any clip to get more followers.The process seems interesting, because the majority of its pioneers are young people who are going to attract the audience.The videos are explicitly demanding their support for an admiration.
The application has become a new tool for studying young behaviors, and to facilitate an attempt to storm their own world for officials and parents who are difficult for them to understand what is going on in the minds of young people, and the gap is constantly expanding to produce patterns of unhealthy behaviors, such as the growing family differences and engaging in violent or deviant behaviors that areYoung people are always a party.
Aziz Abdel Hamid, a young man in the second year of the Faculty of Commerce at Cairo University, says that the reasons for his passion for the application of Tek Tok are that he allows him to entertain and helps him to show his talents and see the talents of his peers and their capabilities.
He added to “Al -Arab” that the application is not a kind of communication sites, as some promote, but it is a platform for discovering youth talents, “I love playing guitar, and I do not find someone to hear me or adopt me, and with the download of my first legs and I play my musical machine, I have an audience that publishes the clipsMore waiting for me, and encourages me to shoot more videos. ”
Abdel Hamid's position agrees with many young men who shared the same feeling, considering that the largest generation of them does not appreciate their abilities and sometimes does not respect their dreams and aspirations, as well as the absence of organizations and bodies that can absorb them and respond to their aspirations.
A pulpit is not subject to restrictions
The majority of young people dream of achieving their dreams of quick success and without making a lot of efforts, and social media has generally fueled this idea, after it opened an arena to exchange opinions and talents, and a vast area of expression.It was a reason for discovering real talents that did not get her chance in reality, but it caused damage when she produced distorted patterns of young people looking for fame in any way even if they took their value and appearance and from people's view of them.
The young woman, Amina Raafat, told Al -Arab as she is preparing to photograph a new clip on "Tech Talk" about her life diaries in her high school, that her clips get thousands of participants, because she tells real stories of daily life inside schools in a comic style.
"I dream of being a film director, and the application gave me tools to do so, I am photographing and choosing the angles and places of photography, as well as the actors in the clip, then I present it to my fans."Amina has more than 400,000 followers on her personal account on the Tech Tok application, and she considers herself a celebrity, because she does what she loves.
The fondness increased by the spread of Tek Tok among young people after watching dozens of models that have wide fame despite not having technical and scientific qualifications, and they were able to earn money and earn profits from the high number of views of their clips.
A broad sector of young people used for new applications appears in a stateOn vulgar tones and other examples.
The two young men, Ali Ghazlan, and the Saudi Omar Al -Awda, who have millions of followers on the pages of Tek Tok and YouTube, are among the most prominent examples indicating the spread of this youth phenomenon.Ghazlan recently sparked public opinion because of his author issued at the Cairo International Book Fair, "Addictive Najah", after pictures of pages from his book that made fun of the pillar language and the weak style of writing spread.However, Ghazlan succeeded in selling thousands of copies of his author thanks to the advertising on his page.
Ahmed Alam Al -Din, a professor of sociology at Helwan University in southern Cairo, considered that the phenomenon of success of weak works due to the fame of its fictitious owners is one of the negatives of free virtual and widespread virtual applications, but at the same time it establishes evidence of the widening gap between society and youth.
He explained to “Al -Arab” that the state of Ghazlan, for example, was not the first and will not be the last, due to the absence of role models in front of the youth, and the narrowness of the spaces of expression in the public space, such as theaters and forums, so the youth replaced the real platforms with a virtual one, and found a fake feeling of success.
The science of religion also linked the current youth phenomena to the emergence of dozens of artistic and lyrical talent programs on the Arab scene, which motivated the search for fame, and the youths seemed to hope to obtain a portion of the spread they see on TV screens.
Adolescents represent a large segment of the pioneers of the Tech Tok application, and according to the Chinese company, there are 7 million subscribers in Egypt, as well as huge numbers of this category in the rest of the Arab countries.Also, 70 percent of them belong to the age of 12 and 18 years.
A haven for teenagers
The science of religion pointed out that the issue seems logical because it is one of the characteristics of teenagers isolation, rebellion, spirit and self -search, and all of this is available in Tech Tok, because the young man prefers to stay away from the family at a certain stage of his life to get rid of monitoring and controls and can search for himself and form his personality.This made applications like Tech Tok consider young people away from the eyes of their families.
The young man and the girl gets another feature related to the large freedom space available in the virtual space in general and in these applications in particular, this electronic space is open to display ideas, opinions and talents directly, but fears of these applications increase not only in Arab societies but also in Western societies, which is whatIt was raised by many specialized scientific studies and research.
Alam al -Din, a sociologist, attributed this phenomenon to the fact that the family is more responsible than the young man for protection from the risks that threaten him in the electronic space in general and most of them are connected to applications such as Tek Tok as a space for expression, refusing that the problem be resolved by preventing the young man from surfing the Internet, becauseEvery desirable is forbidden, and it is advised to reduce the gap, follow up on the talents of young people, support them, provide a fixed time between the father and the mother for dialogue with their children, and try to absorb their energies as a basic axis to protect them.
If the young man is looking for fake and false success through social media platforms, then these platforms have certainly achieved unparalleled successes on the shoulders of these.
Alex Zo, the founding partner and executive director of the Tech Tok application, says that the idea of the application came when he was on the train, and he saw a group of young young people, half of whom was listening to music, and the other half takes selfies and videos and cover them with stickers, then they call their friends to, his idea is an ideaThe combination of music, video and social networks in one application.
Smart applications, especially those that allow the young man to publish clips and pictures of his talents and capabilities, play an important role in enabling him to penetrate into all youth activities, and as much as they are criticized as contributing to deepening the young man from his family and social surroundings, but it is with the same strength pushing him towards openness to the other and towardsTake out his creative energies, introduce them and spread his ideas, and thus contribute to drawing and showing the most prominent trends of new youth and affecting them.
Mahmoud Abbas, a young engineer who uses communication applications extensively, said that "applications such as Tek Tok are not only for entertainment or bridging the vacuum, but they also separate me from reality, and reduce my feeling of daily tension and distract me even a little about problems at home and work."
He added to “Al -Arab” that the communication sites have a special magic, and they are developing over time to become more attractive to young people, through which they can express not only about their opinions and inclinations, but also help them to introduce themselves and their talents that did not find their way to emerge in their social environment, so it is not possibleThat these young men who are eager to express, fame, earn, and to continue to follow them after they became an essential part of their lives.