Feasibility study of the olive oil factory project .. The best way to make profit

Nowadays there is an increasing global demand for olive oil thanks to recent studies on the benefits of adopting more healthy sources of fat;What made some people think about creating a olive oil factory project to cover the demand that grows day after day.

It seems that competition for olive oil is higher than ever, not only because of the various seeds oils such as: sunflower, turnip seeds or soybeans, but also because of new luxury oils such as: avocado, sesame or coconut.

Global olive oil market

According to the recently released global statistics, the size of the global olive oil market is expected to reach 13.8 billion dollars by 2025 amid a Corona's pandemic outbreak crisis in most of the world, and it is also expected that the treated olive oil, which is one of the sectors that were analyzed in the report, 3 will record 3..1% is an annual growth rate of an annual growth and up to 8.4 billion US dollars at the end of the analysis period.

After conducting an early analysis of the commercial impacts of the epidemic and the economic crisis resulting from it, the growth in the virgin olive oil sector was re -modified to a compound annual growth rate of 2.7% for the next seven years.

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The increasing competition in the olive oil market imposes challenges for manufacturers to maintain their position in that market, and creative packages play a vital role in such a situation;Where manufacturers use the olive oil market smart and attractive packages to increase sales.

Olive oil factory project

According to what has been mentioned, we can say that the olive oil factory is one of the most successful projects, perhaps the reason for this is that olive oil is considered one of the richest types of oils in the world, in addition to that it is one of the most widespread oils and asking by consumers, because it containsIngredients and elements needed by the human body;Including: antioxidants, vitamins, unsaturated fats, phenols, and carbohydrates, along with many rich natural elements.

Usually olive oil is produced through mechanical methods that use the centrifugal force and under control conditions, taking into account the preservation of the quality of the olive fruits, which extends the “cold -age” method..

The idea of the project revolves around the establishment of a specialized factory to produce large quantities of olive oil to cover the growing demand for it;This is through glass packages with distinctive designs and different sizes that are appropriate for consumer requirements;Where the factory contains a production line that is a press for olive grains, and another production line to fill and package the oil extracted in suitable glass packages.

دراسة جدوى Olive oil factory project

If you are aware of the production and manufacture of olive oil and have the ability to conclude many agreements with farm owners that contain tens of thousands of olive trees, and you aspire to enter into the world of entrepreneurship, it is possible that the idea of the olive oil factory project is like crossing to this full worldWith adventures and risks.

Therefore, the "entrepreneurship" site in the following lines deals with the feasibility of the olive oil factory project;Where the study covers all the required aspects that one needs to know, and this study as follows:

First: Study the market and competitors

Your competitors' analysis is a very important part of developing growth strategies in addition to finding your advantage in the market;By studying those who compete in the market and work in the field of olive oil production, you can identify the areas of strength and weakness in your competitors, as well as yourself that can be exploited or improved to improve performance.

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Certainly there are a lot of leading brands spread in many world countries that offer olive oil product with different packages.And the innovative that no one has thought yet.

Second: The target audience

There is no doubt that the idea of determining the target market helps your company to develop effective marketing communication strategies, and the target market is a group of individuals who share similar needs or properties that your company hopes to serve, usually these individuals are the most likely end users to purchase the olive oil product that you offer.

Although it may take a long time, determining the target market allows you to focus your marketing efforts in the most effective way in terms of possible cost;Where you can start identifying the product with its different sizes clearly, then select the customer who will want to use what you have.

Understanding consumer needs is necessary;You can meet the needs of the consumer through the careful search of the market, including managing a focused group, wiping industry reviews, or conducting a market survey..

Third: brand design

You often have less than one second to form the first impression of the company or the product it provides, and even the best marketing campaign will only win if it is noticeable, you must attract the attention of potential customers and make them interested, and above all the good design of your brand helps you to reach your customersAnd draw attention.

Good design always builds credibility and provides brand recognition;By creating consistent visual language, immediate contact with your services or offers, and your company needs to leave the first good impression of potential customers and the target audience.

The bad design of the logo, website, booklet, and other marketing tools will leave an unscientific impression about your company, which may push people away;So in this important step, you have to think well about the potential names of your brand, in addition to that your brand name must be special, unique and related to your comprehensive vision of that mark.

Fourth: The licenses needed for the project

The next step is after the completion of all the aforementioned steps to obtain the necessary permits and licenses from the competent local authorities to establish a factory to produce olive oil;So as not to be subjected to any harassment;So you must look at your city to see if there are any special requirements that you may need to start implementing your project;Where there should be a registration for your business;What gives the factory a legal presence.

We always advise the need to go to a legal accountant to obtain advice on tax structures and insurance;To start working legally in your city.

Fifth: The appropriate location for the implementation of the project

The project can be implemented with ease in one of the industrial areas that contain paved roads that facilitate the process of moving and moving for workers and employees as well as customers, in addition to the presence of permanent sources of electricity and water..

What is remarkable in industrial areas is that it is characterized by very low rental costs to encourage the industry process.

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As for the factory space, it must not be less than 300 square meters, and it must be completely covered with good ventilation guarantee;Where this space is used in the process of manufacturing, packaging products, storing raw materials, as well as ready -made products, in addition to the management department.

Sixth: The necessary equipment

Of course, the place designated for the implementation of the olive oil factory project needs many basic services that contribute to the process of manufacturing and production, and it is easy for workers and employees to carry out the tasks assigned to them with ease, which enables them to continue in the production process..

The basic services the factory needs is to provide a high -quality electrical system for the ability to operate production lines, along with water, sanitation and good natural ventilation.

Not only that, but communication and internet services, wall paint and leveling floors must be provided with appropriate concrete materials, with the installation of a high -quality lighting system, and allocating enough space to establish an administrative department equipped with the highest capabilities;To follow up production and sale operations and monitor the work team.

Seventh: Equipment and requirements

Eighth: raw materials

The main raw materials are fresh olives that are harvested within 24 hours;Where this crop enters the manufacturing process to produce large quantities of high -quality olive oil, and this crop can be provided by contracting with major farms specialized in cultivating olive trees, or with one of the specialized suppliers to provide the required quantities for the factory.

Ninth: The required employment

The olive oil factory project needs to produce a number of skilled employees and employment in the field of olive oil industry;Therefore, it is necessary to appoint “General Manager, Marketing Manager, Accountant, Sales Representative, Maintenance Officer, 2 Cleaning Workers, Director of Production, 2 Production Engineers, 2 Quality Writers, 8 Production Workers”, with the need to take into account the availability of a number of major qualities in employeesAnd workers, such as: experience, activity, love of work, good conduct, behavior and ability to bear the stresses of work.

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Tenth: Marketing for the project

The ultimate goal of effective marketing strategies is to attract the attention of more customers, even high -quality olive oil is useless if you cannot attract customers to it;Therefore, you must plan well to implement some policies and steps that aim to increase the opportunities available for your work, in addition to preparing an effective marketing plan that depends on the latest methods that enable you to reach the public and customers.

The project can be marketed through the Internet to get more customers, and you can also publish your brand more through social media, such as: Facebook, Twitter, Instagram, LinkedIn and others, as well as in the printed media, such as: local newspapers, magazines, electronic media and stationsRadio and television.

In addition, you can market your project by advertising via advertising panels spread on the main roads and axes, and the billboards scattered on the road leading to the factory.

Eleven: The expected cost of the project

Twelfth: The expected total cost

In this context, we confirm that the numbers mentioned in the above table that relate to the costs of the details of the feasibility of the modern olive oil factory project and keep pace with the year 2021 and are based on official sources, and it is possible to return to some of the famous electronic stores, such as: Ali Baba;To review some prices for equipment, machines and equipment necessary for the project, and may increase or decrease by environment or geographical location in which the project will be established.

Thirteenth: Sales expectations

The growth of the global olive oil market can be attributed to its increasing acceptance among customers as a dietary and healthy alternative to many other types of food oils, moreover it is widely used as a major element in grains, nutritional supplements and skin care products in the cosmetics sectors, in addition to food, drinks and medicinesThis, in turn, leads to the growth of the global market for olive oil, increasingly.

According to the market expectations and the above -mentioned investment costs if all steps are implemented correctly and the latest methods and technologies are adopted, olive oil will be produced in the highest possible quality, in addition to that if the project is operated with a production capacity of 78% while adhering to the required quality standards that meet the needs of customers, then we areWe expect to achieve sales during the first year ranging from 785.000 to 1.235.USD.

General advice for the success of the project

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